Creative Commons Explained
Creative Commons is something that I talk about at a high level when I deliver social media training. Here is the long version of this story. Attribution Non-commercial No Derivatives (by-nc-nd) This license is the most restrictive, allowing redistribution. This license is often called the “free advertising” license because it allows others to download your works and share them with others as long as they mention you and link back to you, but they can’t change them in any way or use them...
read moreMust have social media tools to engage your customers
I presented at the OCRI, Zone5ive event today and I focused on must have social media tools to engage your customers. As I was preparing for this presentation I needed to figure out a starting point as customer engagement is as vague as being “green”. So I took a look at the websites of companies that typically attended these events to find a starting point. To explain where I came from I used the analogy of social media being the invitation to the house party and the house being the company website. I went further to stress that...
read moreThere’s a blog for the OC Transpo strike!!!
For those of you who live in the Nations Capital, Ottawa, the past couple of months have been extremely stressful and frustrating. This is due to the lack of public transportation in this city due the a STRIKE. The general public has felt very powerless in this situation as they felt that they had no say and the disagreement was between the city and the union leaders. In addition to this it’s been a very cold and snowful winter!! There is light at the end of the tunnel and it comes in the form of a blog, a simple and little social...
read moreWordPress integration
If you are like me and looked at all the templates out there but can’t seem to find anything that would work for you it’s time to think, customization. There are many ways to go about it but the simplest is to start with the default WordPress template. This template let’s you customize the header color. If you want more then start adding widgets to take care of the little extras that you would like on the side bar etc. Now I am getting pickier, I want the Blog to have the same header as the rest of the corporate website...
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