Barack Obama’s Facebook strategy

Posted by Natasha D'Souza on Jan 12, 2009 in Blog, new media, new media review, new media strategy | 1 comment

With an unlimited budget you can have a very solid web and social media strategy.  Here is an analysis of one of the many social networks and how it was customized towards the audience on this site. Facebook Applications There were many Facebook applications e.g. Barack Obama supporters, Barack Obama for President, Barack Obama fan, Barack Obama – Yes, We Can, Obamagrams,Obamarama …..  Some were developed by his campaign team and the rest by others because they have a lot of time on their hands. A custom FB application called...