Creative Commons Explained
Creative Commons is something that I talk about at a high level when I deliver social media training. Here is the long version of this story. Attribution Non-commercial No Derivatives (by-nc-nd) This license is the most restrictive, allowing redistribution. This license is often called the “free advertising” license because it allows others to download your works and share them with others as long as they mention you and link back to you, but they can’t change them in any way or use them...
read moreSo what is social media marketing anyways?
Traditional advertising is costly and these days it doesn’t seem to be very effective. So what are the alternatives if you don’t have a large budget for advertising but want to let people know about your brand, business etc. The answer to this dilemma is Social Media. So what is Social Media anyway? Social Media is a term used to reference sites like Facebook, YouTube, Twitter, Flickr, LinkedIn and more. Currently there are 12,381,640 Canadians on Facebook. Statistics Canada’s population clock estimates that the total...
read moreI’m becoming a LION
I have been debating the merits of becoming a LION and have finally decided to take the plunge. No I am not referring to the lion from national geographic below? I am becoming a LION on LinkedIn. It means LinkedIn Open Networker. By adding LION to my name I am letting the world know that I am going to let anyone and everyone into my network. Yup total strangers. The main advantage of doing this is that I will grow my network rapidly. History of the LION Back in 2006 Christian Mayaud and John L. Evans rapidly established the LIONs...
read moreWhat is RSS?
Have you bookmarked your favourite websites and check them on a regular basis? If you find this rather time consuming and frustrating when the website you look at has the same information from a couple of months ago then?RSS is for you. ? RSS aka Rich Site Summary or Really Simple Syndication?is a format for delivering regularly changing web content like headlines, update notices, blogs, wikis etc…?directly to you.?It saves you time and helps you to get the information you want quiclky, after it was published. Another analogy is a...
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